Wings of Change

Wings of Change

Subtitle:
How the World’s Biggest Energy Drink Manufacturer Made a Mark in Football
By:
Karan Tejwani
Price:
£12.99
Out:
ISBN:
9781785317293
Format:
Paperback
Size:
216 x 138
Pages:
224

Description

Wings of Change explores how the world's biggest energy drinks business influenced football. After taking over Austria Salzburg and changing their crest, colours and name, the project went to New York, Leipzig, São Paulo and Sogakope. Despite the backlash that followed, Red Bull have established themselves as a global force in football.

About the author

Karan Tejwani is a football writer and trainee sports journalist at the University of Central Lancashire. He has written for The Guardian, These Football Times, Sport360 and various other publications and websites. He started writing in 2016 and is also the co-founder and lead editor of Football Chronicle. Wings of Change is his debut book. 

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